Signature Color

Hidden Designs

A new visual dimension to textile screen printing. 

What if screen-printed fashion designs could remain subtle in everyday light, yet come to life when illuminated by the sun or spotlights? RheoLight Crystal Glass Pigments introduce a new visual dimension to textile screen printing, enabling everyday fabrics to become dynamic, light-responsive fashion statements.

By understanding the interaction between illumination and contrast, RheoLight makes it possible to create hidden designs and messages that reveal themselves only under specific lighting conditions. This approach provides designers, brands, screen printers, and ink formulators with a powerful design tool to control visual impact and create prints that reveal more than meets the eye, making light an essential part of the design process. Consider this new design concept your all-access pass to the color candy store: with RheoLight, it is impossible to leave with just one idea.

Hidden design concept

Hidden designs introduce a new visual experience in screen printing. Under normal lighting, the design appears subtle or almost invisible. When exposed to direct or changing light, the design comes to life through the dynamic light effect of RheoLight. Achieving this effect depends on creating contrast within a hidden design.

The designs below show the power of hidden messages, becoming visible under certain lighting conditions. The first image shows the design under ambient conditions without any spotlight where you don’t see the message. The following image shows the hidden message when illuminated by spot- or flashlight, or by the sun.

Color Formulations

With RheoLight, screen printing gains a new visual dimension in design freedom, allowing designs to appear by intent rather than color alone. From subtle tone-on-tone effects to light responsive designs, RheoLight enables  design that remain unnoticed in normal lighting and become  highly visible under illumination. This opens-up new possibilities for both creative and functional applications.

Other Industries
RheoLight is suitable for a wide range of applications beyond textiles, including automotive and mobility coatings, leather/artificial leather and more.